Karl Craig-West – Website Builder, Public Speaker and Writer Sharing helpful stuff; one page at a time

13Apr/150

You Are 100% responsible For Your Success or Failure

One of the most important things to realize, when you start your own business, is that you are 100% responsible for your success or failure. Now, I’m not saying that you need to blame yourself if things go wrong, but there’s a variety of reasons why businesses don’t succeed, and many of them are down […]

8Apr/150

What to do with staffers

If you’re running a small business or you’re self-employed, the chances are good that almost everyone you know has a job, and it’s also likely that they’ve never been self-employed or run a business themselves. I like to call these people staffers. And here’s my thoughts on what to do with staffers: Now, one of […]

25Feb/150

Passion alone doesn’t sell

I’d like to tell you a story about a friend of mine who started a training business with no training or business experience. Now, there’s nothing wrong with starting a business and, to be honest, most people start their business with little or no experience. Learning on the job is often the best way to […]

19Feb/150

How to market and sell more creative services

Here’s the recording of my talk on “How to market and sell more creative services” at Creative Coffee in Leicester on February 18th 2015. The key points are: Know your market Know your message to that market Use the right media to get that message across Make sure your market messages have all of these […]

5Oct/140

A quick delegation skills lesson from a 15 year old

Here’s a quick delegation skills lesson inspired by my 15 year old daughter Abigail. The key points are: Make sure that the person you’re delegating to knows what you want and by when Focus on the results more than the method. It’s possible that your team-mate can work out a more efficient method If the […]

14Apr/140

Manage your inbox – don’t let it manage you

E-mail is a great way to communicate in business but as it has become more and more widely used, you might find your e-mail inbox is getting out of control. So it’s worth having a think about how you can manage your inbox if it’s starting to manage you. At first glance it might seem […]

17Jan/142

Competence Is Not Enough To Convince Someone To Buy From You

┬áMany would agree that the business climate has become considerably more challenging over recent years. So, when doing your marketing, just saying you’re competent is not enough to convince an increasingly cynical market that you’re worth buying from. So, how should you go about proving it to a potential client or customer that they should […]

22Nov/130

Making workplace technology predictions is hard work but I’m going to try anyway

It would be nice to have a Crystal Ball where one could see into the future, but sadly we all have to work with what we see and making workplace technology predictions is often just guesswork based on the the evidence around us. However, I’m going to give this a whirl with my thoughts on […]

7Oct/130

Quick tips for coping with work overload

In my view the biggest challenge when running a small business is coping with work overload. There is always more to do than time available for doing it and it can quickly become overwhelming to the point where you feel paralysed trying to work out what to do next. But while it’s difficult to reduce […]

23Sep/132

Make what you can sell, don’t sell what you can make

A few months ago I went to a seminar on Lean Startups which was aimed at tech firms looking for some startup ideas etc. While there the speaker threw out the phrase “Make what you can sell, don’t sell what you can make”. And this got me thinking (when I got to grips with what […]

16Sep/139

Getting started with new work habits

We all have habits. These are the things we do very regularly without even thinking about them, such as getting up and putting the kettle on before you do anything else. You just do them without even knowing that they’re habits. Work habits are just the same, you get to your desk and without even […]

27Aug/130

Who you hang around with can mean a lot to your success

While listening to a business speaker recently he mentioned that it’s vital to monitor who you hang around with when you’re trying to build a business. And this got me thinking about who I tend to hang around with and whether I actually keep the right company. You see, it’s been very well documented that […]